Our Approach
Keeping good businesses in good locations.
A commercial property is more than an investment asset.
For the businesses operating within it, that property can become part of their identity, customer experience and long-term operating infrastructure.
Businesses invest significantly in renovations, equipment, facilities, licences, customer awareness and the communities surrounding their locations.
Yet traditional commercial leasing can create a fundamental misalignment.
As a business becomes more successful and more invested in its location, it can become increasingly exposed to significant rental increases at renewal.
Rifle Range Holdings takes a different approach.
We seek to create long-term commercial relationships where successful businesses have greater confidence to remain, invest and grow.
Long-term ownership
We acquire property with the intention of holding it over extended investment horizons.
Sustainable rental structures
We seek commercially fair arrangements that provide appropriate returns while giving businesses greater visibility over their future occupancy costs.
Local business partnerships
We have a particular interest in working with Singapore SMEs and owner-operated businesses that want to establish long-term operating bases.
Aligned outcomes
We believe a successful tenant strengthens the property it occupies. Our aim is therefore to create relationships where the long-term interests of landlord and tenant are aligned.
Our mission
Singapore's SMEs help create the character and economic activity of the communities in which they operate.
But businesses can become vulnerable to the very success they create.
Once a business establishes a strong customer base, invests heavily in its premises and becomes associated with a particular location, moving becomes increasingly difficult.
That can create an imbalance at lease renewal.
Rifle Range Holdings wants to help create an alternative.
Our goal is to progressively build a portfolio of commercial properties where responsible local businesses can establish long-term operating bases under fair and commercially sustainable tenancy arrangements.
We want our tenants to be able to ask:
“How much should we invest in this location over the next ten years?”
rather than:
“Will we still be able to afford to stay here after our next lease renewal?”
Our long-term model
Property ownership with aligned incentives. Our investment model is based on a simple cycle:
- Patient property ownership
- Predictable tenancy
- Business confidence
- Investment in the premises
- Stronger businesses
- Stronger properties
- Long-term asset value
We believe this represents a more sustainable approach to commercial property ownership.
Investment philosophy
Patient capital. Responsible ownership.
Rifle Range Holdings invests with a long-term ownership philosophy. We seek properties where value can be created through the combination of responsible asset management, sustainable occupancy and patient capital.
Long holding periods
We favour assets capable of generating durable value over many years.
Strong occupiers
A successful business occupying a property over the long term can be one of the property's greatest assets.
Responsible stewardship
We intend to maintain and improve our buildings so they remain useful, attractive and commercially relevant.
Sustainable returns
We seek appropriate commercial returns without making continuous maximum-rent extraction the defining strategy of the company.
Mutual investment
Where tenants are willing to make substantial long-term commitments to our properties, we want to create the conditions that allow them to do so confidently.